Moving to regenerative beef was a central part to reducing the carbon impact of our menu and our total business. Over the next year we expect to reduce our beef emissions by 60%*, and by changing how we source and serve beef we forecast a reduction in overall company emissions by 11%*.
Our beef gas emissions are 42.3% lower compared to average beef emissions (in technical terms that’s referred to as ‘European beef value’) which has been third party verified by MyEmission. Read more about it
here.
Grassroots farms are independently audited every year, continuously working to improve water quality, air quality, soil health, biodiversity (soil, plants, insects, and mammals).*Using a baseline of FY22 and forecasts based on FY24 volumes.
